Monday, 15 August 2011

NISSAN OFFERING 1,00,000 RUPEES CASH DISCOUNT ON X-TRAIL SUV




Nissan India has announced cash discounts on the X-Trail SUV. Nissan is offering Rs 1 lakh off on the X-Trail which is available in three variants. The Nissan X-Trail range in India starts at Rs 22.2 lakh for the base manual variant and Rs 26.5 lakh for the top-of-the-line automatic variant. The alternatives to the Nissan X-Trail include the Toyota Fortuner and Chevrolet Captiva among others.




2011 Nissan X-Trail
Since, Nissan import the X-Trail as a CBU, the prices haven’t been competitive from the beginning. This has been one of the reason why the X-Trail hasn’t been a success. Last months Nissan sold just 35 units of the X-Trail while the Toyota Fortuner clocked 1060 units and 113 units of the  Chevrolet Captiva were sold. The BMW X1, which compared to its competition, is a bit expensive clocked 484 units in the month of July.



2011 Nissan X-Trail
In fact, the Nissan X-Trail is similarly priced as the BMW X1. However, for Rs 25 lakh ex-showroom, the X-Trail has to do with a 6-Speed manual while in the BMW you get an automatic. Also, the 2.0 litre, four cylinder diesel engine in the X-Trail puts out 150 PS of maximum power compared to the 2.0 litre diesel in the BMW which churns out 177 PS of power. Thus, the Nissan X-Trail is expensive, less powerful, packs-in a fair bit of kit (hill descent and ascent control, four-wheel drive which the BMW lacks, rear A/C).

2011 Nissan X-Trail interior
Compare the X-Trail with the other players in this segment like, the Fortuner, Captiva and Endeavour the shortcomings of the SUV come to light. All the other products in the segment beat the Nissan X-Trail to its price. An X-Trail brought to India via CBU routes just does not make any sense whatsoever. The announcement of the hefty discount on the SUV does not come as a surprise either.

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